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Cumberland Farms, colloquially known as Cumby's, is a regional chain of convenience stores based in Westborough, Massachusetts, operating primarily in New England, New York and Florida. Cumberland Farms operates 566 retail stores, gas stations, and a support system including petroleum and grocery distribution operations in eight states: Massachusetts, Rhode Island, Maine, New Hampshire, Connecticut, Vermont, New York and Florida.
In the late 1960s, Cumberland Farms had a successful ad campaign that helped expand their franchise, in part due to jingles written by Brad Delp, who later co-founded the rock band Boston with Tom Scholz.
On May 2, 1992, Cumberland Farms filed for Chapter 11 bankruptcy.
Cumberland Farms became a two-thirds limited partner in the Gulf Oil company in 1993, having obtained the right to sell gasoline under the Gulf name throughout the United States in 1986. In 2016, Cumberland Farms sold its entire holding in Gulf Oil.
In September 2010, Cumberland Farms sold 61 locations, then in June 2011 closed an additional 29 stores. According to management, these sales and closures were to redeploy capital to their remaining stores and new builds.
In July 2018, Cumberland Farms closed several Florida locations to focus their attention on the state's East Coast.
In the past, Cumberland Farms television ads have featured actor David Hasselhoff. In spring 2019, Cumberland Farms television ads began using retired pro wrestling star, "The Nature Boy", Ric Flair.
In April 2019, Cumberland Farms was reported to have retained Bank of America to explore a possible sale of the entire chain.
On July 31, 2019, United Kingdom-based EG Group announced having entered a binding agreement to purchase Cumberland Farms from the founding Haseotes family.
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